Tag Archives: apartment industry

What’s Your Superpower: Finding Your Competitive Advantage


What’s Your Superpower?

Finding Your Competitive Advantage to Get Hired

In today’s competitive job market, standing out is essential to getting hired. One single open job can bring in countless applicants, piling up on a hiring manager’s desk and all looking the same. How can you stand out? If you learn how to work your competitive advantage you can be a manager’s pick over someone who has even more skills or experience. Here’s how:


Pick Your Strengths & Highlight Them

What’s your competitive advantage? Maybe you aren’t sure yet, or maybe you are new to the job search process—and that’s okay! Think of your strengths as the skills that have most allowed you to succeed.
Perhaps you are a persistent person, seeing projects through until the end when others have lost interest. Or maybe your strength is that you are detail oriented–always able to see the little things that others overlook.

If You Have Experience in the Industry:

If you have apartment industry experience, then your competitive advantage will be your experience and the parts of the job you are best at. Make sure to highlight these in your resume and interview, along with any special awards or recognition you have received. This doesn’t mean you have to toot your own horn; but when asked to discuss your experience, focus on where you have excelled.

If You Don’t Have Experience in the Industry:

If you don’t have apartment job experience—do not fear! You still have skills that are relevant. Perhaps you have worked in a sales job or another people-oriented position; and these will have equipped you with communication skills that apply to an apartment job. If you don’t have a set of professional skills to go on, perhaps you want to sell your competitive advantage as your hard work, determination, or passion to succeed.

Keep in mind: most job seekers will say that they are hardworking and motivated. Your competitive advantage will come when you can show in your resume or interview why you embody the strengths you claim to have. For example, it is not enough to just say that you are motivated. But if you can tell a story of a time when you had to accomplish something very difficult and didn’t give up then you will stand out as motivated.

Your competitive advantage is unique to you.

You know your strengths and weaknesses better than anyone, so when you think about what to highlight in your job application be sincere in what you are best at. Hiring managers can see through a candidate who lists a strength that they don’t show proof of. It will also be difficult to stand out if you try to emphasize too many strengths: they will just come out jumbled and you won’t be memorable.


Use Your Superpower…

If you haven’t done it already, take a moment to figure out what your competitive advantage is—the trait that would be your superpower if you had to pick. Highlight your unique strengths during the job search process and you will both stand out and convince a hiring manager that you are the one for the job.

Get started today by submitting your resume for a job placement: Apply now.


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4 Ways to Make to Most of Online Recruiting

4 Ways to Make The Most of Online Recruiting


The days of recruiting in newspapers and print ads have largely passed—today, if you aren’t recruiting online you aren’t getting the best candidates. Recruiting online successfully takes a careful strategy: you have to know where to post and what to post in order to attract talent.

1. Use Your Website

Most employers have job listings on their websites, but usually they are buried and difficult to navigate. Your website is one of the first places a job seeker will look, so maintaining up-to-date job openings and an easy way to apply is crucial.

What’s more, if a job seeker is coming to your website to apply for a position then it means that they are interested in working with you specifically—if  not, they wouldn’t have taken the time to seek you out—and having specific apartment job openings on your website is the best way to connect with candidates who are going out of their way to find you.

 2. Check Candidates out Online

Most candidates are online in one form or another, and checking out their profiles can give you some insight if you are wondering whether to call someone for an interview or make them a hiring offer. LinkedIn is probably the best place to start checking out a candidate’s credential’s– this is where they should list all of their work experience in one place.

 3. Use Social Media

The use of social media as a recruiting tool is growing, and if there are any social profiles associated with your apartment properties you should post openings there (and if you don’t have any social profiles perhaps it’s time to join!) The people who follow you online are a great recruiting resource because they are already interested in you and can be a way to spread the word about an available apartment job.

 4. Get Creative

Good recruiters know that it’s not just candidates who compete in the job search process—employers should also seek to stand out in order to attract the best talent. One way to do this is to get creative with the way you promote your open jobs: try making videos, sharing a testimonial of someone who has a similar job, etc. Don’t just list an open job—make the best candidates want to work for you.

Candidates today are looking online for jobs, which means that in order to attract applicants, recruiters have to post online; and what’s more you should make promoting jobs online stand out in order to attract the best of the best candidates.


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6 Ways to Interview with Confidence


How to Interview with Confidence

Man And Woman Waiting To Enter A Job InterviewExuding confidence is key to acing your job interview! Whether you are feeling confident or not, your interviewer will be looking for signs that you are comfortable in your own skin and can handle the pressure of a professional setting.

The good news: confidence is a tool that can be sharpened just like any other skill. Here’s how:

 1. Focus on Your Interviewer

By focusing on your interviewer you will both show them that you are paying attention and also force yourself to stay present. If you are hanging on to the words your interviewer is saying you won’t have time to let your nerves get the best of you.

 2. Posture

As humans, body language is one of the top ways we assess someone when we first meet them. To embody confidence in your posture do the following: sit up straight with your shoulders back, smile, don’t fidget, and make eye contact.

 3. Shake Hands

Shaking hands when you first meet your interviewer is a sure way to show them that you are confident. It’s hard to go wrong with a handshake—and going for it will make you stand out as polite and professional.

 4. Stay Positive

This tip includes staying positive both about yourself as well as about your work experience. Whether you have years of experience in the apartment industry, or none at all, stay positive about the skills you do have and how they can contribute to your next job.

5. Prepare

Preparation is one of the greatest keys to confidence–How can you be confident proving you should work at an apartment job when you don’t know anything about the property? Make sure you’ve got the basic facts about the property and job down before your interview.

6. Take a Breath

The apartment industry is dynamic, fast moving; but this doesn’t mean that your interview has to go a million miles a minute. If you feel your confidence lagging, slow down and take a breath. Often, when we are nervous we tend to over-talk and ramble, but pressing pause for a minute will stop this.


Even if you walk into your interview without confidence, practicing these few things will convince you and your interviewer that you’ve got it. There’s no need to over-do it or force these habits; but you will find that they will come naturally once you give them a try.



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The Top 6 Mistakes Job Seekers Make


The Top 6 Mistakes Job Seekers Make

apartment job

If your job search has screeched to a halt or if you have applied to many jobs without luck perhaps you are making some of these common mistakes:

1. Not Changing Your Resume

Employers can tell in a heartbeat if you’ve sent them the same resume/cover letter that you’ve used to apply to ten other open positions. Change your resume to fit each apartment job you apply for and employers will favor you for the effort you put into it.

 2. Not Following Instructions

Do you need to email your resume in a specific format? Does a property need extra information before they can hire you? There are many details an employer can request besides a resume, so triple-read a job listing before applying to make sure your application is complete.

 3. Not Following Up

Apartment jobs are desirable in the current economy—especially in cities like Houston and Austin where the apartment industry is booming. High desirability means high competition, and following up after submitting your resume to an employer is one way to make sure you get noticed.

 4. Not Researching an Employer 

Employers will be researching you; but you should also research them before you apply for a job. How will you know if you’d like to work for a property if you know nothing about it? Looking up an employer can save you time later on by seeing if they are a good match or not.

 5. Not Preparing for Your Interview

It’s nearly impossible to walk into an interview and ace it without preparation. Prepare before hand: know your answers to common questions, know what questions to ask, and dress your best.

 6. Not Using Your Resources

Another mistake job seekers make is not using the resources available to them or assuming they have no resources. For one, your social network could be a place to find out about job openings if you ask around. Secondly, if you are having trouble finding a job a staffing company can be a great resource, matching you up with a job in your field.


Lastly, don’t make the mistake that many job seekers make—don’t give up! Don’t settle for a job that’s not right. By not making these mistakes and using your resources you can find a job that’s right for you.

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5 Things to Do in the First 5 Minutes of Your Interview


5 Things to Do in the First 5 Minutes of Your Interview

A lot can go wrong in the first five minutes of an apartment job interview; but a lot can also go right if you are prepared! First impressions are made quickly, and an employer will be taking note of at least these five things when you meet them.


Start off acing your interview by doing these 5 things:

 1. Don’t Be Late

In fact, you should plan to be early for your interview, especially if you usually show up to places a couple minutes behind. No matter if it’s the middle of the day or rush hour—traffic in big cities like Houston can be crazy—plan for bad traffic and a wrong turn.

2. Dress to Impress

Even if you have a flawless resume and work experience, you must impress your employer by dressing up for your meeting. Whether the property you are interviewing for is casual or formal, always dress a notch up from what you expect.

3. Shake Hands Like You Mean It

A hiring manager may cycle through a number of interviews in a busy day for an apartment job. Stand out by shaking hands when you first meet, making eye contact, and expressing your gratitude that they are meeting with you.

 4. Hand Over a Copy of Your Resume

Unless you have been told not to bring your resume, show up with the best copy you’ve got. This sign of preparation is a mark of professionalism that your interviewer will appreciate.

 5. Use Positive Body Language

When you walk into your interview you should seek to embody your full potential—be confident that you are the best person for the job because this is what your interviewer is looking for. Sitting up straight, smiling, and making eye contact will all convey confidence even if you aren’t feeling it!


All it takes is 5 minutes to make good impression, and these 5 things will set you far ahead of many candidates.


Have an apartment job interview coming up? Check out our other resources to ace it on the Hire Priority Blog.

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