These days in the business world, you are competing against people who have the similar degrees, experiences, and often similar résumés. So one important way to stand out from the rest is to be able to create a professional email address for yourself. Consider an apartment community who is interviewing three people for an entry level leasing consultant position. Everyone has the same qualifications and seemingly nothing different from the rest besides personality and attitude. A property manager looks over the resumes one last time and notices all three email addresses, two of the potential hires have not updated their email since high school and have names such as email@example.com or SexyBeast69@name.com. The final candidate has RebeccaSmiles@name.com. Based on these names alone the employer would have to assume that the third person is taking her job search seriously and professionally. Would you hire the other two if that was the only difference between three potential new hires?
When employers are left with going through hundreds of applicants, your email address can get you thrown in the shredder even before the interview. While you may think your email address is cute and shows your personality, it may be simply sending the wrong message. In many circumstances, it may be impossible to interview all qualified applicants. A person who wants to sell themselves should always put their best foot forward. An employer does not want to email a potential new hire with a crazy email address that would appear to be a person who has yet to grow up. If you want to be taken as a professional in your field you need to present yourself as that. A name such as firstname.lastname@example.org does not scream professional neither does email@example.com!
Besides presenting yourself as a professional and one who takes their career seriously, you want to make sure that employers can find your email easily in the event they wish to contact you that way. It is easier to locate your contact information if it is firstname.lastname@example.org . The employer will have no problems being sure they are contacting the right person. When trying to sell yourself to an employer over paper or the internet every small detail matters. Do not overlook the little things. They can be a difference in a call back for an interview for that leasing position and no call.
The importance in an appropriate email cannot be overstated. If you are embarrassed to tell a potential employer over the phone your email address, then chances are it is not one you should be using. Often you will have to spell or say your email over the phone. The best and easiest way to create an appropriate email would simply be to include your email@example.com. It will be easy to tell over the phone, no embarrassment when spelling it out, and it allows the employer to easily match your email with your application. An appropriate email as described above is straightforward and does not allow one to question your sincerity, professionalism, and maturity level.
Remember, especially in the apartment industry, YOU are the face of the company. And although your date may like to think of you as firstname.lastname@example.org, your future property manager does not.